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When a company is concerned that the higher price it charges for its higher quality is too far above the price of the competition,the company is likely addressing a risk of following which competitive strategy?


A) cost leadership
B) focus
C) stuck-in-the-middle
D) differentiation
E) competitive scope

F) B) and E)
G) A) and E)

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The kind of strategic alliance in which there is a partnership of similar companies in similar industries who pool their resources to gain a benefit that is too expensive to develop alone is the


A) joint venture.
B) licensing agreement.
C) value-chain partnership.
D) mutual service consortia.
E) holding company.

F) B) and D)
G) A) and D)

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Walmart,as a discount retailer,is an example of a company following which of Porter's competitive strategies?


A) differentiation
B) cost leadership
C) differentiation focus
D) competitive advantage
E) cost focus

F) A) and B)
G) C) and D)

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A value chain partnership is a loose alliance with several distributors for the short term.

A) True
B) False

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If it is to be successful,Porter advises that a division possess strong marketing abilities,product engineering,a creative flair,strong capability in basic research and a corporate reputation for quality or technological leadership,for which one of the following generic competitive strategies?


A) focus
B) differentiation
C) overall cost leadership
D) vertical growth
E) concentration

F) B) and E)
G) None of the above

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One skill required of the cost leadership strategy is a strong marketing ability.

A) True
B) False

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An effective mission statement not only needs to be specific to that organization; it must enable a common thread to highlight and focus the energy of everyone in the organization in the direction that the top management team believes is best for the business.

A) True
B) False

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The first firm through a strategic window can occupy an extremely favorable niche and discourage competition (if the firm has the required internal strengths).

A) True
B) False

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According to D'Aveni's book,Hypercompetition,which of the following statements is true?


A) Except for a few stable industries, strategy initiatives do not provide sustainable competitive advantage.
B) Hypercompetition is rare.
C) It is enough to gain competitive advantage by being the lowest cost competitor.
D) The theory of hypercompetition is not supported by any research.
E) The American home appliance industry was immune to hypercompetition.

F) B) and C)
G) A) and B)

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Which of the following is not cited as one of the questions that development of a competitive strategy should raise?


A) Should we compete on the basis of lower cost?
B) Should we compete head-to-head with major competitors?
C) Should we differentiate our products or services on some basis other than cost?
D) Should we compete by garnering political support of influential leaders?
E) Should we compete in a niche market that we can satisfy which is superior to that of the competition?

F) A) and D)
G) A) and B)

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An acronym for the assessment of the external and internal environments of the business corporation in the process of strategy formulation/strategic planning is


A) PET.
B) MBO.
C) SWOT.
D) SBU.
E) ROI.

F) D) and E)
G) C) and E)

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Discuss the types of alliances that businesses can engage in?

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The types of alliances that businesses c...

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All of the following reflect criticisms of the SWOT analysis EXCEPT


A) it is simply the opinions of those filling out the boxes.
B) virtually everything that is a strength is also a weakness.
C) it provides a rational link to strategy implementation.
D) virtually everything that is an opportunity is also a threat.
E) there is no tie to the view from the customer.

F) A) and D)
G) A) and B)

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An example of a company following a cost focus strategy is Potlach Corporation,which makes house brands of toilet paper for Safeway and other grocery store chains.

A) True
B) False

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Product engineering,creative flair,and strong cooperation from channels are commonly required skills and resources for which of Porter's generic strategies?


A) cost leadership
B) differentiation
C) cost leadership focus
D) differentiation focus
E) collusion

F) B) and C)
G) A) and E)

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Business strategy is composed of


A) corporate and competitive strategy.
B) functional and divisional strategy.
C) competitive and cooperative strategy.
D) corporate and cooperative strategy.
E) divisional and competitive strategy.

F) A) and D)
G) All of the above

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Those companies using cooperative strategies are generally not able to gain a competitive advantage.

A) True
B) False

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SO strategies attempt to take advantage of opportunities by overcoming weaknesses.

A) True
B) False

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The "cell" chip created by IBM,Sony Electronics,and Toshiba was a result of pooling their resources in a


A) joint venture.
B) licensing arrangement.
C) value-chain partnership.
D) mutual service consortium.
E) competitive advantage.

F) B) and D)
G) A) and D)

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In the development of an SFAS matrix,the first step is to


A) enter the ratings of how the company's management is responding to each of the strategic factors.
B) calculate the weighted scores.
C) list the most important EFAS and IFAS items.
D) indicate short-term goals for the duration.
E) enter the weights for all of the internal factors.

F) A) and C)
G) A) and B)

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